Why Did Meta Make the Surprising Decision to Pull the Plug?

Why Did Meta Make the Surprising Decision to Pull the Plug?

Meta (formerly known as Facebook) has decided to discontinue its high-end Quest Pro mixed reality headset to focus solely on more affordable VR/AR experiences. The decision comes after the Quest Pro got mixed reviews upon its launch. With Apple’s Vision Pro on the horizon, Meta has decided to focus on making more affordable headsets, including the Quest 3.

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  1. The Rise and Fall of Quest Pro
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The Rise and Fall of Quest Pro

Meta launched the Quest Pro last year as a professional XR headset. It came with a semi-open design for mixed reality applications and high-quality Touch Pro controllers. It had the largest lenses available in a standalone VR/AR headset at the time. But there were some shortcomings as well. Among them, we can mention poor pass-through and an uncomfortable headband. These were the main reasons keeping it from becoming a top-of-the-range headset. Potential buyers were also put off by the initial starting price of around $1,500.

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Meta Quest Pro

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