What is Walter Mercado's Net Worth?
Walter Mercado, a Puerto Rican director, actor, and writer, had a net worth of $1 million at the time of his death in 2019. Despite his significant business success in the 1990s and early 2000s, Walter did not benefit financially from this period due to a bad contract. It is important to note that his net worth at the time of his death was mostly attributed to the value of his intellectual property and personal belongings.
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Walter Mercado was born in Puerto Rico in March 1932. He was renowned as an astrologer and gained fame through his TV appearances. Before becoming an astrologer, Walter studied singing and became one of Puerto Rico's most prominent dancers. He showcased his acting skills in the Puerto Rican telenovelas "A Farewell to the Memory" and "Long Distance." Additionally, he founded his own dramatic arts school called Walter Actors Studio 64.
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Walter Mercado began making astrological predictions on TV while donning extravagant robes. He started as a fill-in and eventually became a regular astrologer. In 1970, he launched his own astronomy segment on "El Show de las 12." He also hosted a weekly astrology television show for WKAQ-TV. In 1986, he was honored with the title of Mr. Television by the Asociación de Cronistas del Espectáculo de Nueva York. His show aired on Univision in the United States until January 2010, when their 15-year partnership came to an end. For those 15 years, he provided horoscope readings for the 12 zodiac signs as part of the final segment of the program "Primer Impacto." Additionally, he authored several books, some of which were published in three languages. Many of his signature capes have been auctioned or donated to museums. At the height of his popularity, Walter Mercado had a daily viewership of over 120 million for more than a decade.
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Unfortunately, Walter Mercado became embroiled in a lawsuit regarding the rights to his own name and likeness. In 2012, he lost a legal battle against Bart Enterprises International over a contract he signed in 1995, which granted all international intellectual property rights to a former manager. Walter cut ties with Bart Enterprises in 2006 after discovering the details of the contract through his family members.
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